Tripadvisor
Logo and Identity design for Tripadvisor.
Designed at Mother Design, NY, with YaYa Xu, Mark Sloan and typographic design by Colophon Foundry, London. 2019 — 2020.
More on the story behind the rebrand in A Change Of Brand.
Avenues
Logo and Identity design for Avenues, The World School. Designed at Mother Design, NY, with YaYa Xu and Vanessa Hopkins. 2020 — 2021.
The Brake Room
Logo and Identity for The Brake Room.
Chick-fil-A opens a rest station to exclusively serve the food delivery workers of New York. Designed with Zac Collopy, Ethan Buller and Inkyung Hur at McCann New York, 2023. With photography by Kareem Black.
NBC Today Show: Chick-fil-A opens break room for delivery workers to ‘rest and recharge.
Cadillac
Creative Direction, Logo and Identity design for Cadillac, developed with Cadillac Design. Typography designed in collaboration with Colophon Foundry. 2021 – 2022.
It’s Nice That: Mother Design drives Cadillac’s brand forward with a new visual identity.