The Ming Principle
Posterdesign with Gerco Hiddink, for Muzieklab Brabant. 2004.
Matt van Leeuwen. Graphic Design. New York City. Currently Head of Design at McCann. Keep. It. Simple.
Posterdesign with Gerco Hiddink, for Muzieklab Brabant. 2004.
Eliminating any possible doubt about ‘The Netherlands as a Multicultural Society’. On different levels symbols are exchanged and appropriated. The entrance of the Lower House is covered with stickers as a metaphor in which appropriation and integration are expressed. A publication on exchange and appropriation of cultural characteristics accompanies the images. It describes the exchange on a local and global scale. Streetpictures, magazines, stickers and ‘objets trouvés’ express the feeling of a multicultural world. Architecture which visually links to Arabic Mathematical Patterns, Chinese filmposters who copy western depiction of moviestars or a Japanese character (Hello Kitty) which resembles our Nijntje. 2002.